Empleo / Scalesource

Scalesource

Senior Copywriter & Content Strategist

Ubicación
Spain · Remoto
Jornada
Jornada completa
Publicada
hace 1 mes

La oferta

Senior Copywriter & Content Strategist Location: Remote (Anywhere in the World) Schedule: Monday – Friday | 9:00 AM – 6:00 PM (PST,CST,EST) Compensation: $1,500 USD / $1,800 USD/month. About the Role We’re looking for an experienced Senior Copywriter & Content Strategist who combines strong writing skills with strategic thinking, SEO, research, and performance marketing. This is more than a traditional copywriting role. You’ll create and optimize content across websites, landing pages, paid ads, email campaigns, blogs, social media, and other marketing channels , while helping shape messaging and content strategy. The ideal candidate understands how to turn business goals into compelling content, adapt messaging to different audiences, maintain a consistent brand voice, and write copy designed to drive engagement and conversions. What You'll Actually Do - Write and edit copy for websites, landing pages, paid ads, emails, blogs, social media, and other marketing materials - Develop content strategies aligned with business and marketing objectives - Create conversion-focused copy for Meta, Google, TikTok, and other advertising channels - Conduct audience, competitor, keyword, and industry research - Develop and maintain consistent brand voice and messaging - Write SEO-focused website and blog content - Create email campaigns, promotional content, and lead-generation copy - Collaborate with designers, marketers, and other team members on campaigns - Edit and proofread content for clarity, accuracy, consistency, and quality - Use performance insights to improve messaging and content - Leverage AI tools for research, ideation, content development, and workflow efficiency - Manage multiple projects and deadlines in a fast-paced remote environment Expectations - Produce polished, engaging, and conversion-focused copy with minimal supervision - Understand the difference between brand-focused content and performance marketing copy - Adapt tone and messaging across different audiences, industries, and platforms - Maintain strong attention to detail across all written materials - Apply SEO principles naturally while maintaining readability and brand voice - Research unfamiliar industries and quickly understand their audiences - Collaborate effectively with remote creative and marketing teams - Manage multiple content projects while consistently meeting deadlines - Take ownership of assignments from initial research through final delivery Requirements - 5+ years of professional copywriting, content writing, or content marketing experience - Strong portfolio demonstrating experience across multiple content formats - Hands-on experience writing website, landing page, email, social media, and advertising copy - Experience developing or contributing to content strategy - Strong editing, proofreading, research, and storytelling skills - Working knowledge of SEO, keyword research, and on-page optimization - Experience writing conversion-focused or performance marketing copy - Strong spoken and written English communication skills - Experience with CMS platforms such as WordPress, Webflow, Drupal, Squarespace, or similar - Comfortable using AI tools as part of modern content and research workflows - Ability to work independently and manage multiple deadlines remotely - Submission of an introductory video is required as part of the hiring process Nice to Have - Experience writing copy for Meta, TikTok, and Google Ads - Experience with SEO tools such as SEMrush, Ahrefs, Yoast, AIOSEO, or Google Keyword Planner - Experience with email platforms such as Mailchimp, HubSpot, GoHighLevel, or Keap - Experience working with e-commerce or direct-to-consumer brands - Experience creating UGC scripts and creative concepts - Familiarity with Canva, Figma, CapCut, or similar creative tools - Previous experience working with U.S.-based companies or clients - Familiarity with AP Stylebook or other professional editorial guidelines - Experience collaborating with designers, developers, and performance marketing teams Requirements - Professional home office setup and reliable internet - Introductory video submission required as part of the recruitment process Benefits - Faster Hiring Process: We move quickly, communicate clearly, and don’t leave candidates guessing - Better Role Matching: Work in a role where your writing, creativity, and strategic thinking can have a direct impact - Real Upside: Strong performers unlock raises, long-term stability, and future opportunities - Work With U.S. Operators: Gain direct exposure to established U.S.-based businesses and marketing teams - Creative Ownership: Contribute directly to messaging, campaigns, content strategy, and brand development - Multi-Channel Experience: Work across paid advertising, websites, email, social media, SEO, and content marketing - Long-Term Growth: Continue developing your expertise across copywriting, content strategy, performance marketing, and AI-assisted workflows Proactive Recruiting: We’re actively building our talent network for current and upcoming client opportunities. While this posting may not represent an immediate opening, qualified candidates may be considered as matching roles become available.